For established local businesses

Built for Businesses That Won’t Compete on Price

Put your business in front of households in the areas you want to serve. Choose an available placement and mailing edition, with design, printing, and postage included in your rate.

Quality should be recognized

You didn’t build what you built to reduce yourself to a coupon.

You built it because you are exceptionally good at what you do. Your customers trust you. Quality matters to you.

Learn what Neighborhood Positioning means

Build familiarity before the search.

Search advertising can help customers find you when they’re looking. RLS is designed to build familiarity before that search begins.

This is for you if

You want your quality to be recognized.

  • You serve homeowners in our advertising areas
  • You want to compete on quality
  • You have a strong track record

Your category is reserved for you on every RLS card in the editions you select. No competing business in your category appears on those cards. Reserve one edition and your category is yours there alone. Reserve every edition in an area and it closes across that area.

Consider your goals

Plan for a sustained presence.

RLS is designed around monthly visibility. If your priority is an immediate burst of leads or a short promotion, discuss that goal with us before choosing a placement.

Minimum term: 6 monthly issues.
Recommended: 12 monthly issues.

The investment

One rate for your placement. Everything included.

Your rate depends on the editions and placement size you choose. It includes ad design, premium printing, postage, and USPS delivery.

We’ll help you choose the coverage that fits the area you serve.

Check category availability
RVA Local Spotlight sample card, front
Front · Spotlight on the left; Community Commitment on the right. Select image to view full size.
RVA Local Spotlight sample card, back
Back · Anchor on the left; two Quarter placements on the right. Select image to view full size.

What your placement includes

Spotlight
The largest space on the card
Anchor
A full feature space
Quarter
Two available per card, equal in size
Card
14pt cardstock, full color on both sides, UV gloss finish
Included
Advertisement design with two rounds of revision per issue, printing, postage, and USPS delivery.
Minimum term
6 monthly issues
Recommended term
12 monthly issues
What you supply
Logo files, images, and content by the stated deadline

Every card also carries one Community Commitment space, given at no charge to a local nonprofit, school, or community organization. That space is not for sale.

If this resonates

Let’s talk about where you want to be known.

Check category availability